According to Gizmodo.com, “an Alabama law firm is presenting a class action lawsuit for false advertising, claiming that what Taco Bell claims is ‘beef’ in their commercials is just [a] processed clustermass of disgust.” Here’s the actual ingredient list on the side of the shipping containers labeled “Taco Meat Filling.”
Beef, water, isolated oat product, salt, chili pepper, onion powder, tomato powder, oats (wheat), soy lecithin, sugar, spices, maltodextrin (a polysaccharide that is absorbed as glucose), soybean oil (anti-dusting agent), garlic powder, autolyzed yeast extract, citric acid, caramel color, cocoa powder, silicon dioxide (anti-caking agent), natural flavors, yeast, modified corn starch, natural smoke flavor, salt, sodium phosphate, less than 2% of beef broth, potassium phosphate, and potassium lactate.
What do you see? A little beef, oats, spices, and the mandatory preservatives. The claim is that only 36% of it is actually “flesh of cattle” while the reads like ingredients for a granola bar. The real complaint is that Taco Bell advertises this as beef, but should they really come clean and put “meat filling” into their ads?
Here’s what I know: it’s tasty! And now I also know the meat is at least half oats, which I’m told is good for me on the breakfast cereal boxes I read. Shouldn’t that be a selling point? The only things that Taco Bell does that ticks me off is refusal to create a Meximelt combo (those things rock but are overpriced) and let Mountain Dew “Baha Blast” onto the market so I can buy it by the 2-liter.